Go on, ask us

1
what makes you different from a traditional agency?

we don't wait for a brief and disappear until the next one. we operate as your extended marketing office — a dedicated team that thinks, plans, and executes as if we sit inside your business, not beside it.

2
do you work with businesses that already have an in-house marketing team?

often, yes. think of us as your creative plus-one. we slot in around what your team already does well and take on what they don't have the bandwidth or specialism for.

3
what industries do you have real experience in?

healthcare (kauvery hospital, rela hospital), capital markets (delphos international), EV and scaleups (ather energy), IT services (quadrobay technologies), fintech (wsfx), and ed-tech (littlemore innovation labs), among others. if your sector isn't here, ask us directly — we'll tell you plainly if it's a stretch.

4
do you work with businesses outside india?

yes — we currently work across india, the middle east, africa, and southeast asia, with clients in the us and singapore as well.

5
can you take on an account with multiple stakeholders or markets?

yes. larger accounts get a tiered structure — a working team you'll talk to weekly, an operating layer that reviews monthly, and senior leadership at the table quarterly. more complexity gets more structure, not less attention.

6
what exactly is included in a monthly retainer?

it varies by scope, but a typical engagement runs 300–350 hours a month across strategy, content, design, and campaign execution — laid out deliverable by deliverable in your proposal, not left vague.

7
do you handle paid media and ad spend?

we plan and brief every paid campaign, but ad spend itself is billed directly by the platform (meta, google, etc.) — never marked up or routed through our retainer.

8
can you build our website, or just market it?

both. web design and development sits inside our core capability list, alongside brand strategy, content, UI/UX, SEO, and campaign execution.

9
do you offer one-off projects, or only ongoing retainers?

retainers are where we do our best work, since the model depends on context compounding month over month. one-off projects are possible, but we'll tell you upfront if we think a retainer would serve you better.

10
how is pricing structured?

a flat monthly retainer, scoped to the work — not line-item billing where every small addition becomes a surprise invoice.

11
what happens if we need work beyond our agreed scope?

it's quoted as a change order against an agreed rate card before we start — never billed after the fact without your sign-off.

12
what are your payment terms?

retainers are payable in advance, monthly. invoices are settled within 7 working days of receipt.

13
is there a minimum contract length?

we typically propose 12-month engagements, because real brand-building takes at least a year to compound — but we scope shorter terms when the situation calls for it.

14
what happens if we want to end the engagement early?

either side can terminate for convenience with written notice, after an initial period — fees for work already delivered or in progress remain payable. we'd rather have that conversation directly with you than trap you in a contract that isn't working.

15
how quickly can we get started?

usually within a week or two of signed confirmation and billing details — onboarding, team introductions, and your first working calendar follow shortly after.

16
how many rounds of revisions are included?

one round per asset is built into scope. further changes are treated as additional work, quoted transparently, not silently absorbed or silently refused.

17
how do you measure whether the work is actually performing?

we agree a baseline with you in week one — not month six — so every monthly and quarterly review compares against a real number, not a guess.

18
what's your typical turnaround time on deliverables?

this is set per engagement and stated in your proposal, with faster turnaround available for urgent requests as a priority within existing scope.

19
who will actually be working on our account?

a named team, not a rotating cast — a client partner, a creative strategist, and a content/design team assigned specifically to you, introduced at kickoff.

20
how do we communicate day to day?

through a single point of contact on each side, tracked through one project management tool — not scattered across whatsapp, email, and phone calls that are easy to lose track of.

21
how often will we hear from you on progress?

weekly status updates as standard, with monthly and quarterly reviews built into every retainer engagement.

22
who owns the work once it's delivered?

you do. final, approved deliverables become your property once the corresponding invoice is paid.

23
how do you handle our data?

we access only what's needed for the engagement, only through named team members, with access revoked when the engagement ends. for larger engagements, this is formalised in writing before work begins.

24
can you feature our work in your portfolio?

only with your permission — we'll ask before, not assume after.